Begin With WE: 10 Principles for Building and Sustaining a Culture of Excellence

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Toxic work culture? Ready to be the leader you never had?

It’s time to ditch the old leadership playbook and Begin With WE—a groundbreaking guide that redefines what it means to lead with integrity, purpose, and authenticity – penned by a former Fortune 10 executive who led tens of thousands of employees around the globe.

Begin With WE introduces the world to McDowell’s principles for leadership and life: The 10 WEs—ten guiding principles that have the power to dismantle toxic workplaces and ignite a Culture of Excellence.

Begin With WE goes beyond the clichés of corporate jargon, offering candid insights, vivid storytelling, and actionable strategies drawn from McDowell’s extensive leadership journey. Through relatable examples and hard-earned lessons, this book challenges the “me-first” mindset that plagues modern organizations and replaces it with a “WE-oriented” approach that prioritizes authenticity, relatability, and trust—the cornerstones of exceptional teams.

Whether you’re an aspiring leader, Supervisor, Manager, or even CEO, McDowell’s inside-out approach has proven to transform bosses into “WE-oriented” leaders who:

Foster trust, collaboration, and accountability.Lead by an example actually worth replicating, inspiring others to deliver their best.Build a leadership legacy of excellence that outlasts their tenure.

This isn’t just a book—it’s a movement to transform leadership and workplace culture one principle at a time. If you’re ready to lead with authenticity, inspire your team, and make a lasting impact, it all begins here. It all begins with WE.

Transform apathy into optimism and fear into fulfillment with this real-world guide for creating authentic leaders and higher-performing teams.

Join the movement. Create your legacy. Build your Culture of Excellence.

From the Publisher

Three Decades of Learning and Leadership

During his 30-year run in the corporate world, McDowell led tens of thousands of employees around the globe. In spite of what he would describe as a dream career, he gave up the fancy titles and corner office with one goal in mind: crush the deep-rooted dysfunctions so many organizations passively accept.

McDowell’s leadership legacy was born from delivering superior results, empowering leaders, and driving massive cultural transformations. His Wall Street Journal and USA Today bestseller, Begin With WE, exposes the root causes of business and team dysfunction, offering a remedy through The 10 WEs framework. Rather than outsourcing solutions or ignoring cultural challenges, McDowell elevates leaders and sparks massive change within organizations by adopting a mindset that prioritizes “WE” over “I,” “you,” or “me.”

10 Principles for Building and Sustaining a Culture of Excellence

Why WE?

The 10 WEs enable a transition from apathy, to open-mindedness, to absolute conviction. Teammates become less focused on their individual success and instead begin to genuinely care about their impact on, and the success of, their teams and peers. There is no substitution for conspicuously stating and then aligning on the principles that fuel the organization.

What Real Leaders are Saying About Begin With WE

Monte Kiffin – NFL Coaching Legend and Super Bowl Champion

Whether you’re an athlete, coach, intern, or CEO, Begin With WE is a must-read for anyone looking to build a high performing team and inspire others to deliver at their highest potential.

Harry Kraemer – Professor of Leadership at the Kellogg School of Management at Northwestern University and former Chairman and CEO of Baxter International

McDowell has created a framework that allows everyone on the team to come as they are and deliver their best work. His candid approach is refreshing and speaks to the hearts and minds of all leaders. Begin With WE uses vivid storytelling and real-life exam- ples to inspire leaders to be their best.

Kevin Kiermaier, MLB outfielder and World Series Champion, 4x Rawlings Gold Glove Award winner, 1x Platinum Glove Award winner

In both business and sports, exceptional results are only delivered via exceptional teams. Begin With WE cracks the code for leaders to deliver both. Kyle’s guiding principles apply from the ballpark to the office park.

This book is for anyone who recognizes the cultural affliction plaguing the workplace and wants to be the cure. But it’s not for the timid. It’s for those who want to foster an environment of collaboration, care, and creativity. It’s for leaders who want to inspire others and have an impact beyond their tenure, because a Culture of Excellence creates a ripple effect stretching beyond any one leader. And finally, this book is for those who believe leaders have the power to change lives.

This prescription is meant to heal on a deep level—a human level.

Publisher ‏ : ‎ Lioncrest Publishing (September 7, 2022)
Language ‏ : ‎ English
Paperback ‏ : ‎ 358 pages
ISBN-10 ‏ : ‎ 1544529902
ISBN-13 ‏ : ‎ 978-1544529905
Item Weight ‏ : ‎ 1.16 pounds
Dimensions ‏ : ‎ 6 x 0.9 x 9 inches